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Lotus Digital - Innovative Advertising
Digital advertising can be intimidating
With the partnership of Lotus Digital you will gain knowledge of multiple approaches to take to grow your business. From Social Media ads to understanding the ins and outs of OTT and the vast dictionary of digital terms that exist today, the Lotus Digital team will be sure you understand what you are buying and why!
“Strategy makes all the difference”
Our approach is educate over sales. We know how important it is for you as a business owner to understand the strategy behind your advertising, and know what you are buying from us. We will never sell it and walk away. Reporting is our number 1 priority once we have established a digital campaign with you and your company .
- A robust and unique product offering to pair with any other advertising you are currently running, or create an entire strategy for all aspects of your marketing.
- Dynamic budget optimization allows us to work with you and shift your budget around to whatever is working best for the campaign. We work as closely as you like to strategize what is working best and maximize your ROI. With your help, we can help you understand how advertising is affecting your business.
- Real time dashboards and automatic email reporting are options we offer our clients so you are always in the know.
- Weekly & monthly reporting is a huge factor at what makes us different. We communicate with you on a regular basis so you have a pulse on your advertising strategy.
The Lotus Digital Process
- In each of our markets we have Account Executives who have been trained in Broadcast Radio, Digital, and Outdoor buying. Your Account Executive along with our Digital team will do an introduction “CNA” or Client Needs Analysis. This one-hour long meeting will help us understand what you need help with and what your current strategy is for your advertising.
- Proposal process – after the CNA we will dive in with our team to come up with a proposal to share with you in 3-5 business days.
- Proposal all helps us lock in the idea and next steps with you to move forward starting your campaign
Once a proposal is accepted, your account executive remains your primary contact for all correspondence. Making it easier for you to have one person to speak with. You will meet additional people on our team as we start to fulfill the campaign, but your account executive is still your primary person.
- In each of our markets we have Account Executives who have been trained in Broadcast Radio, Digital, and Outdoor buying. Your Account Executive along with our Digital team will do an introduction “CNA” or Client Needs Analysis. This one-hour long meeting will help us understand what you need help with and what your current strategy is for your advertising.
- Proposal process – after the CNA we will dive in with our team to come up with a proposal to share with you in 3-5 business days.
- Proposal all helps us lock in the idea and next steps with you to move forward starting your campaign
Lotus Radio Markets- Bakersfield | Boise | Fresno | Las Vegas | Los Angeles | Reno | Sacramento | Seattle | Tucson
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